Websites for Broward roofing, AC and storm contractors

Put your license number on every page

Florida law requires contractors to show their registration or certification number in their advertising. Florida Statutes § 489.119(5)(b) says the number must appear in each offer of services, bid, contract or advertisement, "regardless of medium." In plain reading, a website that offers your services is likely an advertisement, so the simplest approach is to put your license number in the footer or header so it shows on every page, and again on your quote request page.

The Florida contractor license number guide on this site quotes the rule in full and explains what it means for a website, ads and quotes. This is general information, not legal advice.

Make it easy to check you

Many homeowners check a contractor before they sign, especially after a storm, when unlicensed operators show up. Florida contractor licenses can be checked on the Florida Department of Business and Professional Regulation (DBPR) license search. Show your number clearly, type your business name exactly as it appears on your license, and link to the DBPR search so a customer can confirm it in a minute.

That small step tells a homeowner you expect to be checked and are comfortable with it.

One page per service you actually sell

A homeowner searching for a leaking roof does not want to scroll past generator installs. Give each main service its own page with what it includes, what the customer should expect, and how to request a quote.

• Roof repair, re-roofing and leak inspections
• AC repair, maintenance and replacement
• Impact windows and doors
• Hurricane shutters and panels
• Generator installation and service
• Any other licensed work you do, described in plain words

Storm-season pages, only if they are real

The Atlantic hurricane season runs from June 1 to November 30, and Broward homeowners plan around it. If you offer pre-season roof inspections, shutter installs or generator maintenance, a page explaining what you do and when to book is useful. Publish it before the season starts, not after a storm is named.

Only describe work you can do. If you are not taking emergency tarping calls, do not imply it. A storm page that promises more than you can deliver will cost you more than it brings in. Our hurricane season guide covers how to keep hours and contact details right when storms hit.

Service areas that match your trucks

List the cities and neighborhoods you work in, not the whole map. A Fort Lauderdale AC company that covers Wilton Manors, Oakland Park and Plantation should say so. If you go farther west to Weston or north to Coral Springs only for bigger jobs, say that too. Customers would rather know up front.

Honest availability

After a storm, demand jumps and schedules fill. Say plainly how far out you are booking and how you handle urgent calls. Keep your price language steady and avoid storm-themed price promotions. A short, dated note such as "we are booking about two weeks out" builds more trust than a vague "call now." Update it when things change. Your 2oozy account lets you do that yourself. Biz Web Helpers and 2oozy are both run by Airmecanx LLC, a Florida company.